Definition
The pieces are developed as a collection and produced in series. The term includes both affordable ready-to-wear and high-quality designer and luxury fashion.
In simple words
Ready-to-wear lies between individual couture and completely anonymous mass-produced goods as a production principle, not necessarily as a price level. A designer piece can be elaborately crafted and still appear in standard sizes. Minor changes after purchase do not make it custom-made.
What to pay attention to
- Judge fit based on actual clothing measurements rather than the size label alone.
- Check whether there is enough seam allowance for sensible changes.
- Distinguish collection, quality and price from the pure form of production.
Common misconceptions
Ready-to-wear does not automatically mean mass market or low quality. Above all, it describes production in specified sizes.
ESKYNA mnemonic
Ready-to-wear is prepared for many bodies - it only becomes suitable with the right size and, if necessary, small changes.